This is the time of year we should be tracking sites for effectiveness (at least in the Northern Hemisphere). If we are getting good traffic now from the North, then we are doing something right. Internet traffic, just like television and demand for films goes down during the Spring and Summer. I certainly hope it doesdrastically, otherwise, health will be the greater problem.
Here are some ways to maximise online effectiveness and minimising the time spent online:
* bike to work
* cut down on the number of social networks active in, but use tracking tools for opportunities to participate when relevant and focus on topic specific, or interest specific communities for here and now
* use file sharing tools (ie. Google docs) to avoid having to distribute
* delegate tasks that others can do more effectively
* turn off the indicator for new messages on your smart phone to concentrate on the tasks at hand, or people that we are meeting with
* use broadcasting tools for updates to avoid re-entry
* get outside and breath fresh air at lunch time (yes, leave the desk for lunch)
* work while your are effective, if you are wasting a lot of time (daydreaming, getting distracted by "interesting websites or news", chatting) go for a quick walk outside, and then come back with a fresh perspective (coffee may be required).
* take the extra 5 minutes to take the scenic route home (and enjoy it).
* be present
These may sounds obvious, but I find it is helpful to remind myself of these basics regularly. Just like staying focused on a vision, focusing on balance can help maintain the vision.
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